John Ash­worth changed the golf apparel indus­try when he and Ger­ald Mon­tiel founded Char­ter Golf in 1987. In case you don’t remem­ber Char­ter Golf, it’s most famous brand was Ash­worth apparel. Its soft col­lars and relaxed fash­ion style, cre­ated by … Read

Although they had been around for years, belly put­ters and long put­ters came into vogue after Kee­gan Bradley won last year’s HB Byron Nel­son Cham­pi­onship and fol­lowed it up with the PGA Cham­pi­onship. Bradley, in fact, is the only player … Read

Call­away Golf Company’s  new upro mx+ golf GPS device will be avail­able in stores start­ing May 30. Call­away says the upro mx+ is the only golf GPS on the mar­ket that offers Pro­Mode, offer­ing golfers actual aer­ial imagery and video … Read

There’s a new addi­tion to the suc­cess­ful Nike Method put­ter fran­chise and it has an attrac­tive dark side. Nike Golf’s Method Mid­night put­ter will be avail­able June 15 at s sug­gested retail price of $323.99, mean­ing it will sell on … Read

In response to the grow­ing inter­est and increased usage (depend­ing on whom you ask) in belly and long put­ters, TaylorMade-adidas Golf is mak­ing avail­able 3,000 belly-putter fit­ting tools at on and off-course retail shops across the U.S. TMaG says device’s … Read

Bridge­stone cap­tured the top spot at The Play­ers Cham­pi­onship with Matt Kuchar’s vic­tory play­ing a Tour B330-S golf ball, but Titleist once again was the dom­i­nant ball (and club) name in the field. Eight of the 11 play­ers who fin­ished among … Read

There are cer­tain times of the year in large parts of this coun­try when hit­ting balls into a net are about all the golf you can expect. You might rather be on the course but… So when I first heard Net … Read

With the com­bined Golf Town/Golfsmith retail fran­chise plan­ning to con­tinue its ambi­tious expan­sion strat­egy, even as the powers-that-be decide what to call the new com­pany, rival golf equip­ment sup­pli­ers have to be at least some­what anx­ious about their own futures. “We’re … Read

Yesterday’s final round of The Play­ers Cham­pi­onship prob­a­bly was the biggest day in Matt Kuchar’s pro­fes­sional career, but his road to vic­tory at the Sta­dium Course actu­ally began the pre­vi­ous Mon­day. That’s the day Kuchar received his new Rife Island … Read

Matt Kuchar’s vic­tory at The Play­ers Cham­pi­onship was a big one, not only for him but for Bridge­stone Golf. The com­pany is best known for Tour B330 golf balls – Kuchar played a Tour B330-S – but the vic­tory should … Read

Much has been made about the first three rounds of this week’s Play­ers Cham­pi­onship, not because of leader Kevin Na’s good play, but because of what is occur­ring prior to him hit­ting the golf ball. Cur­rently Na is going through … Read

Here’s another exam­ple of how tech­nol­ogy helps golfers – and it has noth­ing to do with club heads, grooves or golf balls. When you watch a PGA Tour event, say the final round of today’s Play­ers Cham­pi­onship, don’t think the … Read

Sun Moun­tain, designer and man­u­fac­turer of some of the industry’s best golf bags, has been named Offi­cial Bag and Out­er­wear of the Symetra Tour. New for the 2012, the Symetra Tour will allow the use of push carts in com­pe­ti­tion. … Read

Although it just started ship­ping its ude­sign cus­tom RAZR Fit dri­vers, Call­away Golf Com­pany is start­ing to see the fruits of its labors. “The amount of traf­fic we have seen to the web site has been tremen­dous,” Jason Fin­ley, Callaway’s direc­tor … Read

The golf­ing world is begin­ning to rec­og­nize what I’ve known for more than one year. That is that HIRZL gloves are the best on the mar­ket. Here’s proof:  HIRZL said it set a record for golf glove sales at the … Read

No, you won’t have to adjust your TV. In sup­port of The Play­ers Championship’s “Pink Out” on May 13, TaylorMade-adidas Golf Tour Staff pro­fes­sion­als will be out­fit­ted in cus­tom pink apparel and footwear — along with pink Tay­lor­Made acces­sories — … Read

Chris Car­na­han, the cre­ative designer behind his bou­tique Car­na­han Golf brand of put­ters and wedges, has left Pine­meadow Golf Prod­ucts Inc. after an unsuc­cess­ful bid to pur­chase his prod­uct line from Carnahan’s par­ent com­pany. “It was a mutual and pro­fes­sional depar­ture,” … Read

Tiger Woods this week at The Play­ers Cham­pi­onship has patiently answered ques­tions about his golf swing and his game,  basi­cally say­ing it’s all a work in progress, it’s some­thing he’s been through before and is con­fi­dent every­thing will even­tu­ally come … Read

Look for Call­away Golf Co. to get more focused with its irons marketing/advertising cam­paign in the next few weeks. So far this year the com­pany has focused on its fam­ily of RAZR irons, but Jason Fin­ley, direc­tor of mar­ket­ing for … Read

In his World Golf Hall of Fame induc­tion speech last night, Phil Mick­el­son thanked his fans who have shared the highs and lows of his career. “There have been a lot of times where I’ve strug­gled, and it’s been their energy … Read