Bridgestone Golf today launched its next generation Tour B330 golf balls here at the PGA Merchandise Show in Orlando. The four-piece Tour B330 and B330s now each feature Dual Dimple Technology (first seen in the Bridgestone E Series balls), larger …
Tag: Steve Pike
Bridgestone Golf debuts new generation of Tour B330 balls with Dual Dimple Technology
Bridgestone Golf today launched its next generation Tour B330 golf balls here at the PGA Merchandise Show in Orlando. The four-piece Tour B330 and B330s now each feature Dual Dimple Technology (first seen in the Bridgestone E Series balls), larger …
Posted in PGA SHOW Also tagged Bridgestone Golf, Bridgestone Tour B330 golf balls, PGA Merchandise Show Leave a comment
Callaway Golf Company reports big 2011 loss
Callaway Golf today reported a loss of $172 million on 2011 (versus a loss of $19 million in 2010) on sales of $887 million versus sales of $968 million in 2010.
Some of that 2011 loss can be attributed to the …
Wilson wins Humana Challenge with new Ping i20 driver and irons
Mark Wilson gave Ping Golf something additional talk about going into this week’s PGA Merchandise Show in Orlando. Wilson won the Humana Challenge this past Sunday with Ping’s new i20 driver and irons.
Wilson switched to the i20 driver and irons …
Posted in ON TOUR, PGA SHOW Also tagged Humana Challenge, Kapalua, Mark Wilson, Orlando, PGA Merchandise Show, Ping Golf, Ping i20 driver, Ping i20 irons Leave a comment
Rickie Fowler officially jumps to Cobra Puma Golf
The worst secret in golf is finally public. Rising PGA Tour star Rickie Fowler has signed an equipment deal with Cobra Puma Golf. Fowler signed an apparel deal with Puma in 2009.
The equipment deal gives Cobra Puma Golf some extra …
Posted in COMPANY NEWS, ON TOUR, PGA SHOW Also tagged Cobra AMP driver, Cobra-Puma Golf, PGA Merchandise Show, PGA Tour, Puma apparel, Rickie Fowler, Titleist Leave a comment
Chamblee states his case for bifurcation
I’ve never been a big fan of Brandel Chamblee but I think I’ve changed my mind after reading his “Commissioner for a Day” piece on golfchannel.com regarding golf equipment technology. Chamblee, it seems, has no love for the USGA and …
Posted in INDUSTRY NEWS, ON TOUR Also tagged Brandel Chamblee, Golf Channel, golf club bifurcation, PGA Tour, USGA Leave a comment
Mickelson testing new Callaway RAZR Fit driver but staying with FT Tour driver
Phil Mickelson has been working with Callaway Golf’s new RAZR Fit driver but is staying with his Callaway FT Tour driver at this week’s Humana Challenge.
“I feel like it’s been really good,” Lefty said the RAZR Fit, “but I didn’t …
Posted in ON TOUR Also tagged belly putter, Callaway FT Tour driver, Callaway Golf, Callaway RAR Fit driver, Humana Challenge, Odyssey blade putter, PGA Tour, Phil Mickelson Leave a comment
Nike Golf steps up with Lunar Ascend shoe
Nike Golf’s new Lunar Ascend men’s golf shoe is now available. The Ascend extends Nike Golf’s spikeless Lunar shoe line and features the company’s Hyperfuse construction and Integrated Traction. Nike Golf says it collaborated with parent Nike Inc. to utilize …
Norman says putting, like life, requires confidence
Back in the day, Greg Norman was known more for his length than his short game. So it was a little strange to hear the Shark talk about putting at this week’s Humana Challenge – the former Bob Hope Desert …
Nike Golf signs European star Ross Fisher to multi-year deal
Nike Golf has signed Ross Fisher, a rising star on the European PGA Tour, to a multi-year contract to play and wear its products. Fisher, a four-time winner on the European Tour, will make Nike Golf debut at the Abu …
TaylorMade-adidas Golf’s three-piece Penta TP3 ball available soon
TaylorMade-adidas Golf is adding a three-piece golf ball to its Penta line. The Penta TP3 will be available beginning March 3 with a shelf price of $34.99 per dozen. TMaG says the TP3 is a “tour caliber” golf ball designed …
Bridgestone Golf signs David Feherty as golf ball spokesman
Like him or not, David Feherty is hard to miss. That’s probably one reason why Bridgestone Golf has signed the Irishman to serve as a brand spokesperson over the next two years.
Feherty will be featured in the Bridgestone Golf 2012 …
Every’s putter a big unknown – even to him
Wagner calls his shot at Sony Open with TMaG R11S driver
It didn’t take TaylorMade-adidas Golf long to record the first PGA Tour victory for its new R11S driver. Johnson Wagner, a new member of the TMaG tour staff, won the Sony Open this past weekend with the white driver.
The victory, …
Leonard makes equipment jump to TaylorMade-adidas Golf
Justin Leonard is making his TaylorMade-adidas Golf debut at this week’s Sony Open in Honolulu. Leonard, a 12-time winner on the PGA Tour and 1997 Open Champion, had been a long-time Nike Golf staff player.
At the Sony, Leonard is playing …
Posted in COMPANY NEWS, ON TOUR Also tagged Justin Leonard, PGA Tour, TayalorMade, TMaG Leave a comment
“Old school” Simpson keeps his trust in Titleist
The Acushnet Company doesn’t need much help more help in promoting its Titleist equipment line – the years of success speaks for itself – but Webb Simpson proved to be a good spokesman at this week’s Sony Open in Honolulu. …
adidas Golf introduces Powerband 4.0 golf shoes
adidas Golf is launching the next generation of its Powerband line in the Powerband 4.0. The company touts the Powerband franchise as being about “eliminating power leaks” and for its ability to help golfers of all levels better transfer their …
Stricker scores big for Titleist and FootJoy
The Acushnet Company (Titleist, FootJoy) is off to a fast 2012. That’s no real surprise, of course, given the fact that the company is the equipment’s industry’s market leader in golf balls and footwear and among the market leaders in …
Posted in COMPANY NEWS, ON TOUR Also tagged FootJoy, Steve Stricker, The Acushnet Co., Tiger Woods, Titleist 3 Comments
Adams Golf’s new F12 fairway woods feature ‘slot within a slot’ technology
Adams Golf’s Speedline F11 fairway woods were one of the big hits of 2011. If there were fairway woods with hotter faces
than the F11, I didn’t hit them. Now Adams Golf is coming with the Speedline Fast 12 fairway wood …
TaylorMade’s new Ghost Tour putters available in six models
TaylorMade-adidas Golf is staying with its “white” theme in its new Ghost Tour putter series, a collection of six proven models that the company says have been “carefully refined” and given a more durable white finish to eliminate glare and …
PGA Tour rising star Bradley defends the long stick
Keegan Bradley fired the first shot in what could be a very interesting war this year between players who use long and belly putters and those who, well, would like them to go away.
“I hate when people think that the …



